Kia

I have concepted and art directed bespoke content for all Kia USA social platforms. Our team has seen great results through higher engagement, views and followers. I have been fortunate to touch every piece of the business like NBA/WNBA partnerships, event captures, auto show captures, organic always-on content shoots, and much more. From the desert, to the studio it's been a fantastic ride.

Event Capture

Throughout the year our social team captures a variety of events that Kia is apart of. Below is some of the events we cover.

NBA and WNBA Partnership

Kia being the official sponsor of NBA and WNBA gave us the opportunity to cover many events across the nation including All-Star weekends, arena openings, club suite reveals, holiday collabs and more. From interviewing Draymond Greene to partnering with Wilson we brought results to not only Kia's social channels, but the NBA's as well. After the 2025 NBA All-Star Weekend both Kia and the NBA achieved their most successful weekends on social media in history. We gained millions of views and created Kia's highest viewed TikTok to date.

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#NBAAllStar is here!

Tune in tonight to see the #KiaTelluride on @NBAonTNT!

Look who we found at the #KiaSkillsChallenge booth today

Thanks @nolimiherro for helping us give away #NBAAllStar tickets

Hometown fans meeting their hometown heroes @money23green

Bringing that All-Star energy to the #KiaSkillsChallenge booth

Who signed up for a good time at the #KiaSkillsChallenge booth?

When you win #NBAAllStar tickets

All smiles at #NBAAllStar Crossover

We appreciate you stopping by @jmccain24

We are seeing stars after @macmcclung37's dunk

Mac has moves that inspire

This family got on the road to the #NBAAllStar game

@graytness_15 is showing out at the #KiaSkills booth 👋

And she's helping give tickets away?!?

Thanks for inspiring the next generation of @WNBA fans

Kia Numerals Tour

Each year Kia does a cross country road trip to deliver the Times Square Numerals that sit high above the crowds on New Years Eve. We created the "Journey to the Future" campaign for the 2024 Kia Numerals Tour. Additionally, we pitched against senior teams to be fortunate enough to be able to execute the campaign. We started in LA outside of the iHeartRadio Jingle Ball event at the Kia Forum where we captured the crowd interacting with the numerals. Then we flew to New York to capture the moment the 2024 numerals arrived in Times Square. Working with the Times Square Alliance, the production company and the team we had a successful time ringing in the new year.

Rebelle Rally

Kia sponsors a rally team each year in Rebelle Rally, the first women's off-road navigation race. We headed out to the desert where we rode with the team to capture content, interviewed them and did drone work to capture content for Kia's channels. In post we went into a sound studio to do minor foley to enhance the videos.

Auto Shows

Kia reveals new vehicles at a number of auto shows each year. We cover New York International Auto Show, LA Auto Show, Chicago Auto Show: The Nation's Largest Auto Show, SEMA and Electrify Expo: North America's largest electric vehicle festival. Through these events we have been able to launch cars globally on social media, gain millions of views for the brand and work with top executives.

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Content Captures/Shoots

Concepted, art directed, wrote and helped across multiple organic always-on content captures. Worked on set with production companies, content creators and internal team to capture video/photo content. Gained millions of views and garnered positive engagement for the brand. Below are some of the captures for the Kia Carnival, Sportage X-Pro, EV6 and K5.